The Conversation
Project Title
For global, open-access knowledge-based journalism to bridge the gap between research, policy and practice
Date
Mar. 03, 2016
Duration
24 months
Description
Operating in a complex global media environment, The Conversation’s online platform does what no other media outlet does: It identifies academic experts on specific, topical issues relevant to Corporation interests and provides hands-on, expert editorial support to translate their relevant research findings into plain language for dissemination to policymakers and the broader public. It also draws on local academic experts around the world to write on developments in their home countries or regions for a global audience, rather than relying on external commentators or a dwindling number of non-local, foreign correspondents. In contrast to most other digital and traditional media sources, it allows free republication of all its content. Particularly important for the academics it publishes, and the universities they represent, it also provides each published author with analytics to measure his or her readership.