Grants

MomsRising Education Fund

Project Title

For support of a voter engagement program targeting low-propensity women voters

Date

Sep. 10, 2020

Duration

12 months

Description

Mothers are a substantial, yet often neglected, sector of the electorate. According to the U.S. Department of Labor, 72 percent of all mothers in the United States participate in the national labor force, making them a critical constituency. Unfortunately, many mothers lack adequate information and support to participate in the political process. In addition to facing policies that restrict voting irrespective of parental status, working mothers can be especially discouraged by long lines at polling locations. These issues have a disproportionate impact on single mothers and mothers who do not have access to childcare. MomsRising Education Fund is a nonpartisan grassroots organization that amplifies women’s voices around national, state, and local policy issues. It has more than 1 million active volunteers in all fifty states and operates a media platform with more than 3,000 bloggers and an audience of 5 million readers. With Corporation support, MomsRising Education Fund will implement a robust voter engagement program in eleven target states, reaching up to 4.1 million low-propensity “mom voters” through a diverse communications program.