About Our Logo and Tagline

For Carnegie Corporation’s Centennial we have created a new logo that combines a stylized version of Andrew Carnegie’s signature with a modern, bold definition of our institution’s name, positioning us to unlock our philanthropic legacy, not by looking backward but by moving forward with conviction.

Mr. Carnegie’s signature, together with our tagline “to do real and permanent good in this world” taken from his essay The Gospel of Wealth, reminds us of the strategic stewardship we continue to exercise over the Corporation's endowment and his mission.  One hundred years later our mandate from his Deed of Gift remains the same: to serve the "generations untold.”